Nevada businessman Jeffrey Kale Flagg says that there are four equal and opposite measures of success.
Have you ever noticed, asks Jeffrey Kale Flagg, that while everyone would like to be “successful,” few people can agree on what success means? Most people assume that everything will fit into place and we’ll be satisfied, successful – “When I make X dollars per month…” or “When I’m finally recognized as a leader…”
According to Jeffrey Kale Flagg, there are four basic needs – all opposing forces – that must be satisfied for a person to achieve enduring success. How would you rate on each one of them?
1. Achievement: How do you measure up against external goals? Is it power or wealth? Recognition? Competition with others?
2. Happiness: Is there contentment and pleasure in your everyday life?
3. Significance: Do you have a genuine values impact on the people you wish to help?
4. Legacy: Have you infused your values and accomplishments into others’ lives so that you will leave something behind?
Jeffrey Kale Flagg says that since these four needs make life a flux of varying emotions and moods: feeling great about your business success inevitably leads to feelings that you’re not putting enough attention elsewhere. Unfortunately, laments Jeffrey Kale Flagg, whenever you fully satisfy one of the needs, like achievement for example, it seems to deprive you of another need and this may lead to self-doubt and re-evaluation. Here’s why:
Achievement can be in the past or the present, says Jeffrey Kale Flagg. However, most people don’t find much satisfaction from past achievements. As a result, there is a thirst to achieve more that one is very rarely able to quench. One of the reasons people are successful is that they are not happy or content, says Jeffrey Kale Flagg. These people are dissatisfied and driven.
Where achievement is about how you feel about yourself, significance is mostly about what you do for others, explains Jeffrey Kale Flagg. Since looking out for yourself and putting others first rarely go hand in hand, one of these must come in second.
Happiness is about one’s present experience and the ability to enjoy the moment; legacy is about forever putting off the enjoyment and sacrificing today for tomorrow. Spending your entire check on a new wardrobe creates happiness–but does it leave you feeling like you’re investing in your legacy? Jeffrey Kale Flagg thinks probably not.
Success is not a balancing act. According to Jeffrey Kale Flagg, if you devote yourself equally to all four of these needs daily, you will fail in all four. So how do you balance it all? Jeffrey Kale Flagg says that success is most satisfying when one juggles all four of the satisfactions constantly. In order to do this, says Flagg, one must alternate which he/she puts their full energy into. Jeffrey Kale Flagg likens this balancing act to actual juggling.
When juggling four balls, you must constantly monitor all four.
Each time you touch one ball, you must give it energy. You throw it up into the air so that it can take care of itself while you work on other areas.
You’ve got to catch the falling ball, insists Jeffrey Kale Flagg. The most important ball is the one about to hit the ground. It is the same in real life, points out Jeffrey Kale Flagg. However, one ball may be in the air for a few years before you must focus your energy there again.
One final thought, says Jeffrey Kale Flagg, and this point is critical. The people who attempt the difficult often attain the impossible.